If you're reading these words, then it's a safe bet you're an entrepreneur

looking to up your game and step into real success.


Creating and growing an awesome and profitable business is hard, and it’s not something that can be done alone. It takes an entire community of like-minded badasses who support, challenge and kick each other’s ass to reach new levels of awesomeness and business success.

A badass business is based off of passion and a strong determination.

Of course, there's no shortage of experts out there who'll flood your inbox with all kinds of processes and strategies you "should" be doing to make your business great. Many entrepreneurs end up overwhelmed, "should-ing" all over themselves until they're second guessing every decision. It's debilitating. Not to mention messy. The road to success isn’t paved in "shoulds." It's wide open to those who have a clear and powerful vision for their business, and the willingness to work their asses off to reach it.

How do you achieve that? Funny you should ask...


My name is Samantha Parker, and I am the brains (and the heart) of this operation. I’ve built a kick-ass social media management business, Hype Social Strategies, and now I’m teaching others how to build their own online empires. Yes, empires. I believe that building and nurturing a sense community with your business is the key to massive success.

I’m also the Editor-in-Chief and head badass at Badassery Magazine, a publication dedicated to providing no-fluff inspiration and empowerment to entrepreneurs in business.



I'll help you to:

  • Stop "should-ing" all over yourself and carve out your own unique and authentic path to greatness!

  • Lead with value in every part of your business messaging!

  • Build and nurture a powerful and supportive business that is based off your passions!

  • Help you create abundance, cash flow and total badassery in your life!

Don't let yourself get buried under an avalanche of processes and strategies you think you "should" do because it worked for someone else. Your business is just that: YOURS, and that means your path to awesomeness will be as unique as you are.

Obligatory Facts:

  • I have a degree in Communications with a focus on technology, so I can hold my own in the digital and online world.

  • I've been running a successful online business for over two years now, which is like a million in internet years.

  • My business is profitable and growing steadily, thanks to my content strategy ninja-skills, strong community and value-first mentality.

  • I'm passionate about what I do. That means I'm not afraid to speak my mind and kick your ass if I feel you need it. You can also expect total honesty from me at all times. (Whether or not you want to hear it is another matter.)

Business success and a life of your dreams are absolutely within reach!


Let's build a badass business